Thursday 13 October 2011

Planning - Audience Profile

We have created a profile for an example of a member from our music video's target audience. Above you can see a college comprising of their lifestyle, hobbies, and interests. Below, you can see a more detailed description of our audience member.

  • Name: Hannah Welch
  • Age: 20
  • Ethnicity: English with Italian heritage
  • Is studying Fine Art at Greenwich University, resides on Avery Campus in London
  • Occupation: works at a bar part-time
  • Shops at Sainsbury’s and Iceland
  • Travels by train and shuttle bus
  • Reads the Evening Standard and Vogue Magazine
  • Gadgets she owns include iPhone, iPad and Kindle e-reader
  • Hobbies include painting, photography and writing poetry
  • Favourite brand: Converse
  • Shops for clothes at Topshop
  • Favourite beverages: Pimm's and Starbucks Vanilla Latte
  • Would love to go on holiday to Thailand and Tokyo
  • The genre of music that our artist falls under appeals to Hannah as she feels she can relate to our artist's positive portrayal of women and enjoys music that has meaningful lyrics
  • Hannah can be classed as a succeeder as her parents have a substantial amount of money, but she has no desire for status symbols. She is independent and knows what she wants to do with her life.

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